Terms of service.

01Agreement

These Terms of Service ("Terms") apply to your use of the Abelino Media website and to any services you purchase from Abelino Media ("Abelino Media," "we," "us" or "our"), a sole proprietorship owned and operated by Abelino Magaña in Kern County, California. By using our website or services, you ("you," "Client") agree to these Terms.

The specific services, pricing, deliverables and lead targets for your business are agreed on a call and confirmed in writing, for example in a proposal, invoice, email or agreement (your "Service Agreement"). If your Service Agreement and these Terms conflict, the Service Agreement controls.

02Our services

Abelino Media provides marketing services for home service businesses, which may include:

• Video ads: scripting, on-site filming and editing of video ads.
• Ad campaign management: setting up and managing ad campaigns, such as on Facebook and Instagram.
• Landing pages & websites: building landing pages and websites for your business.
• Automations: automated follow-up so leads don't fall through the cracks, and reminders for your clients.

03Free ad video offer

Our free ad video is offered to qualified home service businesses that are ready to invest in their growth. We come to you and create your first piece of content at no cost, so you can see what working with us looks like.

• Eligibility is determined by Abelino Media at our sole discretion. Limit one free video per business.
• Filming is scheduled based on availability and location within our service area.
• There is no obligation to purchase anything after receiving your free video.
• You may use your free video to market your own business.
• We may change or end this offer at any time.

04Fees & payments

Pricing is agreed on your strategy call and confirmed in your Service Agreement. Our services may include:

• Monthly fees for ongoing services such as video retainers, ad management, business systems and website management. Monthly fees are billed in advance for each billing period. For ad management, your first month is paid upfront, but your first billing period starts the day your ads go live, so your setup and onboarding time is included and every paid day goes toward live ads.
• One-time setup fees for projects such as building a website, followed by a lower monthly management fee where applicable. Setup fees are due before work begins unless your Service Agreement says otherwise.

Advertising spend is separate from our fees. Money spent on ads is paid by you directly to the ad platform (for example, Meta) and is not included in any management fee.

If a payment is late, we may pause services until your account is current.

0560-day lead guarantee

For ad management campaigns, we agree with you on a specific number of Qualified Leads (the "Lead Target") on your strategy call, confirmed in your Service Agreement. The Lead Target is set for the full 60-day guarantee period.

How it works

• Step 1: Your free ad video and onboarding (account setup, tracking and systems). This time does not count toward the 60 days, so you get the full 60 days of live ads instead of paying for time spent on onboarding.
• Step 2: The 60-day guarantee period starts the day your ads go live.
• Step 3: Management fees are billed normally during the 60-day period (your first two months).
• Step 4: If the Lead Target hasn't been reached by day 60, we keep managing your campaign at no management fee for up to 2 more months. If we reach it sooner, normal billing resumes on your next billing date.
• Step 5: After those 2 months, we review your results together and talk about continuing with our month-to-month service.

Example: Your management fee is $2,000 per month with a Lead Target of 40 Qualified Leads in 60 days. You pay for months one and two as normal. On day 60, the campaign has produced 32 Qualified Leads. Instead of charging you for month three, we keep managing your campaign at no management fee for up to 2 more months while we deliver the remaining 8 Qualified Leads. Once they're delivered, or after those 2 months, we review your results together and decide how you'd like to move forward with our month-to-month service.

What counts as a lead

• Lead: a website or ad form submitted, or a call or message asking about your services.
• Qualified Lead: a lead who books an appointment, estimate or call and is a potential customer in your service area interested in your services.
• Spam, duplicates, solicitations, job seekers, vendors, and people outside your service area do not count.
• Leads are counted using the tracking and CRM we set up for your campaign.

To keep the guarantee active

• Management fees for the 60-day period have been paid on time.
• The ad budget agreed in your Service Agreement is funded and kept active for the full 60 days.
• Ads are not paused, edited or turned off without our agreement.
• You provide timely approvals, account access and the information we need.
• Your offer, pricing and service area don't materially change during the campaign.

The guarantee covers our management fee only. Ad spend, third-party costs and fees for other services still apply during that time. The guarantee applies to the lead count, not to sales, revenue or return on investment, and it is your sole remedy if a Lead Target is not reached.

06Term & cancellation

• Monthly services continue month to month unless your Service Agreement says otherwise.
• Either party may cancel by giving written notice by email at least 14 days before your next billing date.
• Fees already paid are non-refundable, except as provided in the Lead Guarantee.
• One-time setup fees are non-refundable once work has begun.
• If you cancel while we are completing a Lead Guarantee, the guarantee ends on cancellation.

07Your responsibilities

• Provide accurate information, timely feedback and access to the accounts we need (for example, your Meta business account).
• Make sure you have the rights to any logos, photos or materials you give us.
• Hold any licenses your business requires, and make sure your offers and services comply with the law and ad platform policies.
• Respond to your leads promptly. Leads that aren't contacted are less likely to become customers.

08Content & ownership

• Once you've paid in full, you may use the final videos, content and website pages we deliver to promote your business.
• Raw footage, project files, templates, scripts and our internal tools remain the property of Abelino Media unless agreed in writing.
• Your domain name, logo and business materials remain yours.
• Systems we host for you (such as CRM, calendars and automations on our platform) remain on our account. If you cancel, we'll help you export your contacts and data where the platform allows.
• We may showcase work we create for you, including your free video, in our portfolio and marketing, unless you ask us in writing not to.

09Text messaging terms

By providing your phone number and checking the consent box on our forms, you agree to receive text messages from Abelino Media about your inquiry, appointments, follow-ups and service updates.

See our Privacy Policy for how we handle your information. We never share your mobile number or text-message consent with third parties for marketing.

10Using our website

You agree not to misuse our website, including by attempting to break its security, submitting false information or spam, or copying our content, design or branding without permission. All content on this website belongs to Abelino Media unless stated otherwise.

11Third-party platforms

Our services rely on platforms we don't control, such as Meta, Google and GoHighLevel. Their outages, policy changes, ad rejections or account restrictions may affect results, and we aren't responsible for them. We'll always work with you to resolve issues as quickly as possible.

12No other guarantees

Other than the Lead Guarantee above, we do not promise specific results, such as a number of sales, jobs, revenue or return on ad spend. Marketing results depend on many factors outside our control, including your market, pricing, reviews and how quickly you follow up with leads. Our services are provided "as is," to the fullest extent allowed by law.

13Limitation of liability

To the fullest extent allowed by law, Abelino Media is not liable for indirect, incidental or consequential damages, such as lost profits or lost business. Our total liability for any claim related to our services is limited to the fees you paid us in the three (3) months before the claim.

14Indemnification

You agree to protect Abelino Media from claims arising from materials you provide to us, your own products or services, or your violation of these Terms or the law.

15Governing law & disputes

These Terms are governed by the laws of the State of California. If a disagreement comes up, we'll first try to resolve it in good faith by email. If we can't, any dispute will be handled in the state or federal courts located in Kern County, California.

16Changes to these terms

We may update these Terms from time to time. When we do, we'll change the "Last updated" date at the top of this page. Changes don't affect a Service Agreement you've already signed unless we both agree.

17Contact us

Abelino Media · Kern County, California
Email: [email protected]